Hey, have you ever wondered about the different roles and responsibilities of a digital marketing team? Well, in a digital marketing team, there are typically four main players. First, there’s the owner of the company who sets the goals, targets, and overall vision for the company’s marketing efforts. Next, there’s the digital marketer who strategizes and creates plans to execute the marketing efforts.
They may also work with a content writer and content creator who produce original and engaging content for various marketing materials, designs, and media. Lastly, there may be a business development or sales person who is responsible for converting leads into customers. All these team members work together to promote the company’s products and services. And as the business grows, the team can also scale up. It’s pretty interesting, right?