This is the Meta Business Suite interface, a platform designed for businesses to manage their presence on Facebook and Instagram. Here’s an overview of the key features and tools available:
Content Management
Inbox: Manage direct messages and comments across Facebook and Instagram.
Leads Center: Monitor and organize leads collected from Facebook campaigns.
Live Dashboard: Manage and monitor live videos and performance.
Page posts: Plan, create, and schedule posts for Facebook and Instagram.
Planner: A unified calendar for post scheduling and content organization.
Sound Collection: Access free soundtracks for video content creation.
Analyze and Report
Ads Reporting: Generate insights on Facebook ads’ performance.
Creative Reporting: Review creative metrics and visual performance reports.
Experiments: A/B test and optimize campaigns.
Insights: Access audience data and page performance metrics.
Meta Brand Collabs Manager: Connect with brands and creators for partnerships.
Traffic Analysis Report: Analyze the traffic performance of posts, ads, and campaigns.
Manage
Apps: Integrate third-party apps into your business page.
Billing & Payments: Manage ad billing and payment settings.
Brand Rights Protection: Tools for copyright and intellectual property protection.
Brand Safety and Suitability: Ensure content aligns with your brand standards.
Business Apps: Explore apps to improve page and ad management.
Advertising Tools
Ad Limits per Page: Monitor and manage ad limits for your Facebook page.
Ads: Create and manage advertisements.
Ads Manager: Advanced dashboard for creating, tracking, and optimizing ads.
Audiences: Define and manage custom and lookalike audiences.
Automated Rules: Set rules for automated campaign optimization.
Campaign Planner: Plan, organize, and optimize ad campaigns.
Creative Hub: Build and test creative ad content before publishing.
Events Manager: Track events, conversions, and audience behavior.
Instant Forms: Design forms to collect leads seamlessly through ads.
Sell Products and Services
Appointments: Set up and manage appointment bookings.
Commerce: Sell products directly through Facebook and Instagram Shops.
Monetization: Access tools to monetize videos and content.
Orders: Manage product orders and fulfillments from the Commerce platform.
The Meta Business Suite provides an integrated environment for managing ads, content, analytics, and customer interactions. Let me know if you’d like detailed insights into any of the tools!